The studio has produced for Saxton paper a guide for small to medium printers to assist their customers who utilise their local print shop to design and produce stationery systems. The guide taps into the notion that people outside of the design industry are looking to personalise, or design their stationery systems.

American graphic design writer Ellen Lupton explores this idea in her 2006 Princeton Architectural Press publication – D.I.Y. Design It Yourself, she states in the opening pages that – design is art people use.

The idea of non-designers designing can be quite threatening to design professionals – I say bring it on. At the very least it will help normal people (who don’t design for a living) experience the process of making design. D.I.Y may also help normal people discover that making design isn’t as easy as it looks, or that design doesn’t happen magically on the computer.

Thanks again to Saxton Paper for this opportunity.

Visit Saxton Paper here, visit Ellen Lupton’s design-your-life journal here

The Parlour is a hairdresser in St Kilda renowed for being a little over the top. What other client would brief you to produce an appointment card that combines flouro yellow, flouro pink, and a holographic clear foil called shattered glass?

The Parlour’s identity is not one fixed type mark, more over it is made up of a layering of typemarks from all corners, all styles, and all varieties – we have even used an awkward typeface called Hobo. We felt that everyone has a unique look and this treatment states as much. Thanks again to Gunn & Taylor for the crazy printing. Signing and website to follow.

Visit the Parlour here

The studio is in the process of developing a communications campaign for this revered Melbourne printer. Andrew started with photographing and developing a suite of images relating to the operation and then to shift the visual points of reference.

One can expect that a high quality printer will go nuts with various printing techniques, and that is because they can – papers have been laminated, spots colours, 4 colour process and spot clear foil. Thank you Gunn & Taylor for another wonderful process. Collect all 782 designs.

Much of the work we do is as much about the idea as the means in which we execute it. Chamber Music, or all forms of music is an individual experience ang we wanted to express this idea from the brand right through to an event banner or CD. The type mark was developed with endless icon options. The business card best illustrates this idea.

Design: Studio Pip and Co; client: Chamber Music Australia; finish: printed two colours two sides on uncoated 280gm2 stock.

The National Design Centre asked for a logo. We felt how could one possibly represent the many levels of design activity? So we came up with a simple grid and a set of instructions – draw five lines in any configuration, in any medium, as long as the lines touch, in any way, touch each edge.

Design: Studio Pip and Co; client: National Design Centre; finish: printed two colours two sides, a single emboss on uncoated 300gm2 stock.