Many publicity and events firms have brands that use stacked variations of the typeface Bodoni or Helveltica. Kate wanted something bold, classic and unique.

To start the process we asked Kate to write her name in her hand and she happened to have a style of writing that would translate wonderfully into a brand mark – like the hand of fashion designer Agnes B. We busied ourselves with graphically translating and interpreting her script into a simple mark. A website has been developed and stationery is to follow. Thanks again Kate for giving us your hand.

Visit Kate Keane Publicity and Events here

The reality of spending time doing and working through a process, to then find this process is fast becoming superceded by a new process is a situation as old as time itself.

Established print designers moaning about developing work for the web is common, and all one can say, as politely as possible, is to get over the old days of print, embrace digital and invent new spaces for print.

As designers who love to work with ink on paper it is challenging to think that several weeks of effort could be spent on a product that is bits and bytes, yet this brief is appropriate for a time requiring work that has low environmental impact.

We approached the project in the normal way – research, concepts, image making, information planning and presentation, design development, sign offs and artwork. The only difference being is that the project was a digital document with a small print component – a series of four postcards.

This project required us to demystify and promote government grants developed for the creative sector. Government grants present businesses the opportunity to bring about a range of positive changes to work and practice, and we wanted to depict this idea with a range of evocative images. The images are a response to the old notion of people using some form of external device, or machine, to bring about a radical transformation. Within a tight budget we investigated the inventions and dreams of people looking to transform – time machines, jet packs, and person transporters and we took it upon ourselves to invent our own twist of the fabled dream machines – as a mash of people, wings, tin helmets, propellers, and curious body suits.

The design exercise aside, this PDF has been devised to help the creative sector to seek grants and execute the process in the best way possible. Details can be found at Design Victoria here. Thanks again to DV for this communication opportunity.

Cartell Music is an independent music label bringing music, other than Western sounds, to willing ears. Read more

The Project Agency is an emerging Melbourne based marketing, brand and events consultancy that works in the areas of fashion, lifestyle, beauty, food and… Read more

The studio was awarded several design excellence awards at the 2008 Australian Graphic Design Association National Awards held in Adelaide over the weekend. These awards include, click through to see project details:

2008 Distinction awards

• Stephen Daring Brown packaging paper promotion for client Spicers Paper
• Stephen Recipe publication new paper range promotion for client Spicers Paper
• Stephen Exploration publication new paper range promotion for client Robert Horne in the United Kingdom
• Read Me First publication for client the Australia Graphic Design Association

2008 Finalist award

• The first edition of The Design Papers editorial design for the National Design Centre

Melbourne‘s XYZ Studio was also awarded a Finalist award for the animation developed for the 2007 Melbourne Fringe Festival that developed from the creative theme devised by the studio.

Many thanks again to clients AGDA, Spicers Paper, Robert Horne UK, National Design Centre and Melbourne Fringe for developing strong creative briefs and fostering engaging outcomes.

Visit AGDA here