Passionate people and creative thinking is what one can expect with the experience of developing a creative product.

Our ability to collaborate with clients, stakeholders, staff, manufacturing partners and friends is the difference we bring to the design, branding and communication process.

It is a way of working that is beyond trademarked-process-names, which allows our work to transcend the physical outcome to connect with desired audiences and markets effciently, effectively and happily*.

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Andrew Ashton

Designer and Director

Andrew Ashton was born in the North Western suburbs of Sydney, Australia, in 1969.

In 1989 he graduated from Randwick Graphic Design School and worked at Sydney based graphic design companies Lam-po-tang & Co and Gallaher + Associates.

In 1994 Ashton formed a design partnership called Nelmes Smith Ashton (NSA). In the ten years that proceeded NSA was renamed Precinct Design.

In 2003 Ashton founded Studio Pip and Co. Ashton’s clients have included the Australian Chamber Orchestra, Australian Paper, Chamber Music Australia, Computershare, Melbourne Fringe Festival, Moonlight Cinema and Spicers Paper.

Ashton is a member of the prestigious Alliance Graphique Internationale (AGI), Switzerland. Ashton’s graphic design work has received industry awards and recognition. He has served on numerous design awards panels in Australia and overseas.

Along with commercial projects, Ashton produces an array of studio publications and paper products. When time permits, Ashton reflects fondly upon his child acting days on Australian television, and studies the lyrics of obscure pop music produced in the 1970’s. Ashton volunteers for a range of cultural and industry organisations, periodically teaches design, writes often, takes photographs and chases after his young family.

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Sarah Furzer

Designer and Imagemaker

Sarah has a degree in communication design from Monash University. As the studio’s second intern, Sarah worked for six weeks in May 2007 and never left.

Sarah is the Studio’s third full time designer and claims to have never liked using the computer during her time at university. We soon thrashed that anti computer thought out of her. Sarah’s hardworking and cheerful style makes her the choice of clients with difficult corporate communication briefs, tricky creative collaborations and gant charts four and one half kilometres long.

Sarah developed the images for the 2007 Moonlight Cinema Campaign, Department of Primary Industry, Fever Italia II and is currently overseeing the rollout of the 2008 Melbourne Fringe Festival.

Recruitment consultants or competing studios keep your sticky mits off Sarah, she’s ours.

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Toward Hansen

Group Consultant

Born in Taipei in 1961, Toward Hansen is based in Dubai and Berlin. After a secondment in India during the 1980s, Toward returned to Taipei and dedicated a decade to helping businesses large and small in applying the principles of common sense.

Since May 2005 Toward has worked with the studio to deconstruct media and communication trends and what they mean to clients. Toward’s style is to constantly assess and critique. This process reveals the true nature of the studio offers, ideas, processes and products, to ensure that the client develops and continues a collaborative rapport with the studio. Toward has assisted to transform the studio’s website, work and communication practices.

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* there are no catches with the above statement. Ending our opening statement with three too many adjectives, all ending in ‘ly’, is our way of saying that - our work is about intelligent and inspired outcomes and, open and productive relationships.