Digital and motion

Cruden Farm is one the world’s most revered private gardens. Featured in the television programme – Around the World in 80 Gardens – by British gardener and broadcaster Monty Don, the garden is a popular destination for gardening enthusiasts visiting the region. Briefed to complete a website which communicates general facts and sites of garden for visitors and fact finders. The studio spent eight weeks completing this project undertaking design, approvals, gathering content, website development and testing. Thanks to the Cruden Farm team and The Mighty Wonton for all your assistance.

See the brochure we developed here

Visit the Website here

2007 Melbourne Fringe Festival tvc / Melbourne Fringe Festival
Festival image by the Studio, spot conceived and produced by Studio XYZ
15sec spot
*** 2008 AGDA Finalist award

Melbourne Fringe Festival 2008 HD from Peter Lundgren on Vimeo.

2008 Melbourne Fringe Festival tvc / Melbourne Fringe Festival
Festival image by the Studio, spot conceived and produced by Studio XYZ
15sec spot

The excellent motion piece developed by Studio XYZ in response to the theme we put in place for 2007 and 2008 Melbourne Fringe Festivals.

The Melbourne Fringe Festival in the lead up to, and during the event run a community based television ad campaign. Melbourne’s XYZ studio was appointed to develop a 15 second spot.

The 2007 TVC project was a chance to see how the “everyone is a designer“ theme translated to a different media form by another creative organisation. We supplied artwork components, had a couple of productive telephone briefings and then let time and XYZ do their thing. XYZ embraced the project and resolved a work intensive, stop motion, animation fest. In typical fashion XYZ generated the most interesting and engaging expression of the whole campaign.

The concept in 2008 explored the idea of alter ego. We explored the methods and means that people use to achieve their alter ego. We sort out the simplist of methods of acting out alter ego, something everybody could do – putting hands, or something as simple as a blank piece of card in front of one’s face, creates an interruption where a new form is allowed to take place, the team at XYZ transformed the images palette we developed and transformed it into a compelling piece of motion design.

2010 AIA National Conference Extra/Ordinary from pixelshifter with Studio Pip and Co. on Vimeo.

2010 National Architecture Conference conference stings / Australian Institute of Architects
Conference image by the Studio, spot co-conceived and produced by Mr Pixelshifter
165sec
*** 2010 AGDA Distinction award

The 2010 National Architecture Conference held in Sydney is Australia’s most anticipated forum exploring architecture. extra/ordinary will dwell on the culture of the extraordinarily ordinary. As an antidote to the incessant abstractions of globalization, we will be gathering together those who have an enthusiasm for engaging with the contingency of the everyday: inventing new ways of operating; embracing collaborative approaches and initiating direct action on the ground. Producing outcomes that are innovative and utilitarian, provocative and pragmatic. Resolving ordinary problems in extraordinary ways.

On Wednesday night (14 April), seven days before the conference, we uploaded the 40 page programme artwork. On Thursday morning we woke to the news of the Iceland volcano, that put airways in northern Europe in grid lock and subsequently knocked out half of the international speakers (who ended up telecasting live via satellite).

The motion graphics were being finalised on the weekend in between (17and 18 April), we re briefed digital designer Scott Richie of pixelshifter to start the intro graphic to include a volcano sequence. Mel Dodd the conference director, in passing mentioned that her opening speech would reference the volcano and we felt that it seemed appropriate to reference the volcano as a new graphic element.

I am Amsterdam spot / 2005 A-G-I Amsterdam conference
Written and shot by the Studio, edited by The Mighty Wonton
40sec spot

As part of the Alliance Graphique Internationale Congress in Amsterdam participants where asked to respond to Amsterdam’s marketing theme “I am Amsterdam”. Thanks again to Lee at Little Irrespressible Wonton for putting the clip together. Visit the congress’s website

Customised html
Concept, design and creative direction / execution 30 weeks
Budget $25k +

Jardan Australia engaged the studio to develop its website. The brief was bring a fast and user friendly furniture experience to specifiers. A comprehensive online catalog was developed allowing visitors to quickly browse products and ranges, download spec sheets or use the composer.

Visit Jardan here

The studio is happy to announce the launch of a new website designed and developed for hearing products and services retailer — The Hearing Space. The site was developed using basic html, with a little Flash, by Lee at Little Irrepressible Wonton. The Hearing Space is a retail branding project that was commenced by the studio in late 2006, resulting in the development of a new brand, print collateral, retail signing and website.

To visit The Hearing Space click here.

Customised CMS
Concept, design and creative direction / execution 12 weeks
Budget $10 – $15k

Pearl Restaurant and Bar engaged the studio to develop its website. The brief was open at the start, it could be a sexy flash site, it could be html, it could be both, or something else. The more that the client and studio investigated the many restaurant sites on line, it became clear that the site for Pearl had to allow the restaurant to build on it’s community. Therefore there was a need to provide interesting destination rich with quality content often, for customers and followers of Pearl to loose themselves in.

We propositioned the client with the process of generating content with customised web log based software. The ease of staff delivering content to the internet, won over their desire for seductive moving graphics and digital effects. Visit pearlrestaurant here and move about its splashy tabloid like interface and visit often — the guys at Pearl are passionate about generating their own brand of stories, ideas and insights often. This web solution allows all manner of content to flow.

Cartell Music has expanded it offerings of producing music brand and event, such as the So Frenchy So Chic brand to an online store – Cartell Downloads. Cartell Downloads is a unique Space for French sounds and inspirations from Air, to Daft Punk, to Jean Michel Jarre, Django Reindhardt, Josephine Baker to the curious Perrey & Kingsley.

This digital design and development project, involved sub branding, web design and complex digital development by web developer – The Mighty Wonton, ie Little Irrepressible Wonton. The site hosts over 4000 tracks, each track can be sampled, and all can be purchased as single track or packaged as albums. Individual as well as gift voucher purchases can be made. Thanks to JF for the this fantastic project, good luck and best wishes for your new venture.

The studio is working on an ongoing basis with Cartell to improve and fine tune the site.

Visit Cartell Downloads here

In 24 hours; from design brief through to going live, we assembled this holding page and stage 02 web scheme for Greenhouse‘s web presence, a multipage information based site was also launched, a unique menu by Shannon Bennett from Vue de Monde, the sustainablity story of the structure, operational information and sponsor information. The site was brought to life by a comprehensive body by Earl Carter photographer.

Customised CMS
Concept, design and creative direction / execution 12 weeks
Budget $10 – $15k

Also see print publication and brand.

The internet is littered with websites “under construction”, this new folio site for Studio Pip and Co, is an unabashed work in progress. While we fuss, flutter and shuffle visit our existing and fully functioning website here

Pearl’s iPad wine listing and menu
Digital intranet project
Duration 8 weeks from briefing

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As new technology shifts and shapes the way in which people interact with the world, tools, products and points of reference are being challenged, evolved and transformed.

On the eve of the launch of the Apple Ipad Pearl Restaurant approached the studio to explore and put their wine list on the iPad. A modest start up budget was worked out, as experience has proved that new technology projects can be redundant with a change of new technology.

Site maps, content guide, software choice, concept and design, digital development and testing was managed by the studio over a very busy six weeks. The menu utilises content management software, which all allows staff to edit and update with daily special and list changes at anytime. The software works exclusively from the restaurant’s server and is transmitted to several iPad via wireless. The new menu will be rolled out in the coming weeks.

As in the world of books this project brings with it the beginnings of a new direction for the menu format.

Thanks again to the Pearl team for your support.